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Leo Melamud

  • Work
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Leographico promotes ideas and endeavors, driving business growth and transforming experiences with innovative solutions—from discovery, vision and strategy to design of web and mobile products, marketing, branding, and design systems.

  • All
  • UX Design
  • Research
  • Interactive
  • Branding
  • Marketing
  • Illustration
Protected: Website Redesign for St. Luke’s Healthcare

There is no excerpt because this is a protected post.

Protected: Website Redesign for St. Luke’s Healthcare
Protected: Research and discovery in retail

There is no excerpt because this is a protected post.

Protected: Research and discovery in retail
Innovating search & cost estimation

enabling patients to find quality care at the best value

Innovating search & cost estimation
Health finances on mobile

to assist members in understanding health balances and effective utilization the benefits

Health finances on mobile
Comprehensive design system

to enable component reuse, and ensure consistency and quality across all digital experiences

Comprehensive design system
Designing BlueCross mobile app

Member’s friendly mobile companion to learn benefits, see balances and find care

Designing BlueCross mobile app
Service design to manage health

by researching user journeys and innovating customer experiences across digital and physical spaces

Service design to manage health
Enhancing do. app user engagement

with simple steps to improve health enriching life style of Blue Cross members & general public

Enhancing do. app user engagement
Protected: Cartography for Public Safety

There is no excerpt because this is a protected post.

Protected: Cartography for Public Safety
Protected: Brand and product design system

There is no excerpt because this is a protected post.

Protected: Brand and product design system
Protected: Streamlining dispatch of 911 calls

There is no excerpt because this is a protected post.

Protected: Streamlining dispatch of 911 calls
GCMS Thomson Reuters

CMS editorial platform for legal, tax & accounting businesses

GCMS Thomson Reuters
OpenPayment responsive software

for Alliance partnering with Mayo Clinic

OpenPayment responsive software
Redesigning NCCS application for Mayo Clinic

innovating navigation, workflow optimization, improving usability and accessibility

Redesigning NCCS application for Mayo Clinic
Coca-Cola The Hub

Brand management software for desktop and iPad

Coca-Cola The Hub
REI – holistic experience

for web, print and retail space environment

REI – holistic experience
Creating mobile app experience

mobile app to assist with grocery shopping and healthier food choice

Creating mobile app experience
Dillon industrial scale interface

Adding user-centered operation and product value

Dillon industrial scale interface
Dillon scale remote-operators

Redesigning user interface and experience

Dillon scale remote-operators
Redesigning Medtronic device interface

Magellan two generations of device user interface

Redesigning Medtronic device interface
Interface for Essential fitness equipment

User interface and on-product labels for Life Fitness sub-brand

Interface for Essential fitness equipment
Visualization of Terago innovation

Presenting to market Terago Communications innovation

Visualization of Terago innovation
Estes car graphics

Estes cars on-product decals and colors

Estes car graphics
Target retail experience concept

Concepts for in-store advertising integrated with 2006 Olympics

Target retail experience concept
Triggers cross-selling CH Robinson delivery

by informing various freight transportation services to customers

Triggers cross-selling CH Robinson delivery
Best Buy – Prima products branding

Concepts for brand identiry and packaging

Best Buy – Prima products branding
Illustrating Pearson product catalog

for 2007-08 national marketing campaign

Illustrating Pearson product catalog
Essentials – symbols and icons

Used in eLearning and in print for Boston Scientific training

Essentials – symbols and icons
Dynex, Best Buy product branding and packaging

design to better engage customers and build trust in its quality and value

Dynex, Best Buy product branding and packaging
Storyboards: Sharp TV sales video

for BestBuy.com campaign promoting new super-flat TVs

Storyboards: Sharp TV sales video
Essentials visual identity

Boston Scientific’s print and online training program

Essentials visual identity
Online marketing for 3M

transcends 3M product brand into action-driven messaging to drive sales online

Online marketing for 3M
Engaging visual design for Pearson

customers to inform about its textbooks and eLearnings

Engaging visual design for Pearson
Pharmaceutical packaging illustrations

for kidney medication by Bionorica

Pharmaceutical packaging illustrations
Logotype evolution to co-branding

to differentiate types of Life Fitness equipment

Logotype evolution to co-branding
Impactful visuals for candle catalog

required creative photography and advanced Photoshop techniques

Impactful visuals for candle catalog
Highlighting design styleling with color

to reveal the design essence of St+rck’s home products line

Highlighting design styleling with color
Boston Scientific learning Essentials

Visualizing training and its presentation form to improve learning

Boston Scientific learning Essentials
Marketing for education

Pearson national campaign – school books & interactive learning

Marketing for education
Creating a Sales Video

for next-generation of snowshoes

Creating a Sales Video
Showcasing Innovation

Dynex headphones packaging photography

Showcasing Innovation

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